The new PAYG model from LOVEFiLM

At Lovefilm we have some made some exciting changes to the PAYG offering and have 3 new customer propositions.

http://www.lovefilm.com/partners/paygbonus.html

· 3 rentals in 3 months (one at a time) for £6 auto top-up plus 1 FREE bonus rental

· 6 rentals in 3 months (two at a time) for £12 auto top-up plus 1 FREE book (Time out 1000 Films to change your life)

· 6 rentals including games in 3 months (two at a time) for £15 auto top-up plus 2 FREE tickets to a cinema of your choice

As the customer proposition is a lot stronger we are expecting this to convert a lot better therefore becoming more attractive to you. We are reducing commission to £5 as although this is lower than the current commission we expect volumes to increase therefore we would hope that your ROI will be higher.

Also by adding these gifts with each package the cost of the package has increased and therefore so has profit margins so we have had to take the unfortunate decision to reduce commissions.

The new commission will be effective from 15th April 2010, please can you ensure that you are pointing all PAYG traffic to the above URL.

We have also updated the creative so please refer to Affiliate Window to view the latest.

If you have any questions, then please do not hesitate to contact us at lovefilmaffiliates@i-level.com