LOVEFiLM wants Gaming Affiliates

LOVEFiLM are developing a range of special offers and promotional assets for affiliates focused on gaming, we are keen to hear form as many of you as possible.

1 offer would be encouraging your users to sign up for a trial of our rental service to 'try before you buy', with a free £10 Amazon.co.uk Gift Certificate also sent to spend on a game that you liked. This type of offer has proven to drive a higher conversion rate, therefore earning you more money.

Games has always been an important part of LOVEFiLM but since launching on the PS3 last year we are ensuring we increase the visibility of our offering as well as working to improve it.

In 2011 LOVEFiLM will be focusing more on the growth of games in all aspects of the business with. We are working on a new creative that we would like to get live by the end of July and would appreciate your feedback as soon as possible so that we can get everything over to you. Please find below a few up to date details about LOVEFiLM, what we offer, and of course the offer itself.

We would really to work with you so all we need from you is:
• Confirmation you would like to work with us on this offer
• What creative formats you require, size/type?
• We have built word press widget that we can customise for the games offer, is this something you could carry? To view an example please go to - http://www.lovefilm.com/partnership/widgets
• When could we potentially go live
• Where would it be placed on your sites/content

You can check out our most recent current landing pages here and here
To get involved just send us an email

ABOUT LOVEFiLM
Award winning LOVEFiLM is a leading, European, entertainment subscription service and provider of online entertainment, serving 1.6 million subscribers across the UK, Germany, Sweden, Denmark, and Norway.

In January 2011 LOVEFiLM was acquired by Amazon EU SARL.

LOVEFiLM has been a pioneer in digital film delivery in the UK since launching the first download to own movie in April 2006. The LOVEFiLM Player launched in March 2010 and offers thousands of digital titles available for members to watch on their TV, PC or PlayStation®3.

What LOVEFiLM Offers - Gaming
LOVEFiLM offer excellent value with a combined games and DVD rental service where you can choose from over 7,500 unique game titles including the latest releases for the all consoles.

With so many great games in the market it is impossible to purchase them all therefore it is great to be able to rent those ones you didn’t get and if you love it you can always go on to purchase.

Non-gamers in your household will also benefit from LOVEFiLM’s huge library of 70,000+ DVD and Blu-ray movies at no extra cost. You'll also be able to watch moves instantly online or get them streamed through your PS3 or Internet connected TV.

New banner creative - great flash versions

The newest LOVEFiLM creative is now ready for use by affiliates. While we have updated the basic gif banners I would suggest the flash versions are much more interesting and worth using:
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728x90
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We have been using these newer banners for our online display advertising and in some cases doubled CTR and CTS. We will also be updating the new images used every couple of weeks to make sure we always showcase the hottest new releases.

These can all be found in the main creative category 'LOVEFiLM DVD Rental' on the Tradedoubler/LOVEFiLM pages.

Latest Creative

This will hopefully be a way to update all of our affiliates with the latest offers and promotions and too encourage feedback. The latest news:

£3.99 - The new lowest price package is just £3.99. Banners have been updated and this is being supported by TV advertising. September should be a bloody huge month, so get ready now.

Gaming - new gaming creative has been uploaded for an updated landing page. This offer is also using a special 21 day trial.