As I have stated before, when LOVEFiLM is running a major TV advertising campaign our affiliates benefit by promoting the same offer online and closing the sale when the awareness has been raised. For the whole of January we are once again on TV promoting our 14 day free trial, so now is the month to promote this offer.
In previous months of TV advertising we have seen affiliates sales increase by 30% for those that know to place our offer in 'hot deals' sections of their sites, or with information about the service. Last January affiliates did well during the sales and money saving buzz, and this year the credit crunch is even bigger.
If you are not currently promoting LOVEFiLM then let me know if anything is stopping you, or contact your account manager. We can see what we can do to change this.
Also while I have you attention - would anyone like to meet LOVEFiLM to tell us what you want from APIs that we can develop to meet your specific affiliate needs?
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