Tuesday 25 May 2010

All members to get free movie streaming

LoveFilm has launched a campaign in which members can watch thousands of films and TV series online for free via the LoveFilm Player. This makes the service even more attractive to potential members that you can promote our service to.

Major film studios Dreamworks, Momentum and Paramount are backing the promotion, which starts on 11 June and will be supported by a multi-million-pound online and offline ad campaign.

Users can watch films and TV series – including UK exclusives like BAFTA-nominated Let The Right One In and Oscar-winner Departures – on their computers and web-enabled TVs.

Chief marketing officer Simon Morris said, “This is our biggest digital promotion and a first of its kind in the UK. This month-long trial is a great way to highlight our full DVD and digital streaming hybrid offering.”

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