Tuesday, 2 December 2008

LOVEFiLM passing on the VAT saving

You probably know the Government has knocked 2.5% off VAT. You’d probably expect us to pass this straight on our customers so you have an even better offer to promote. You’re dead right.

From the start of December all prices reflect the 2.5% reduction. This will be done automatically on all of our offers, so you don’t have to do anything. Obviously our banner creative and copy on your site might been incorrect now, but our website is showing the correct VAT affected price in all references, as well as us detailing the reasons for the changes on our site. I think this change is something many of your are dealing with right now for the offer you promote, so I hope the guide below helps.

We’ve crunched the numbers and you’ll find all the new package prices below:

£3.99 - now £3.91
£5.99 - now £5.87
£7.99 - now £7.83
£9.99 - now £9.78
£10.99 - now £10.76
£12.99 - now 12.72
£14.99 - now £14.68
£15.99 - now £15.65
£18.99 - now £18.59

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